Boston Proper
As Front-End Developer & UI/UX Designer, I delivered high-performance digital experiences for a national women’s fashion retailer, increasing conversions and average order value.
Dec 20, 2024
CLIENT
Boston Proper
CLIENT
Boston Proper
CLIENT
Boston Proper
Role
UI/UX Designer
Role
UI/UX Designer
Role
UI/UX Designer
Service
Front-end Dev
Service
Front-end Dev
Service
Front-end Dev
Work Details
Work Details
Work Details
Translated Photoshop and Figma designs into responsive, ADA-compliant HTML, CSS, and JavaScript.
Integrated assets into Amplience CMS for campaigns and promotions.
Conducted UX testing and performance analysis with Google Analytics, Hotjar, and Lighthouse.
Acted as liaison between creative, marketing, and IT to ensure flawless digital rollouts.
Translated Photoshop and Figma designs into responsive, ADA-compliant HTML, CSS, and JavaScript.
Integrated assets into Amplience CMS for campaigns and promotions.
Conducted UX testing and performance analysis with Google Analytics, Hotjar, and Lighthouse.
Acted as liaison between creative, marketing, and IT to ensure flawless digital rollouts.
Translated Photoshop and Figma designs into responsive, ADA-compliant HTML, CSS, and JavaScript.
Integrated assets into Amplience CMS for campaigns and promotions.
Conducted UX testing and performance analysis with Google Analytics, Hotjar, and Lighthouse.
Acted as liaison between creative, marketing, and IT to ensure flawless digital rollouts.
The Outcome
The Outcome
The Outcome
Redesigned and optimized the online shopping experience. Improved accessibility, speed, and usability directly boosted conversion metrics and overall customer satisfaction.
Redesigned and optimized the online shopping experience. Improved accessibility, speed, and usability directly boosted conversion metrics and overall customer satisfaction.
Redesigned and optimized the online shopping experience. Improved accessibility, speed, and usability directly boosted conversion metrics and overall customer satisfaction.